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What Is Seo And How Is It Works ?

What Is Seo And How Is It Works ?

 

Digital Marketing :- In a recent survey, many of you asked us to create content that will help you increase traffic for your website. One of the best ways to do that is to optimise your site for search engines and in this series.

We will cover everything you need to know to get started with SEO and by following the tips in this series, you could easily add 1,000 more visitors to your website in a month.

So let’s dive in. If you’ve done research on how to increase traffic to your website, you’ve probably seen everybody talking about “Improve your SEO” on your site but what does that really mean? Seo stands for Search Engine Optimisation or just how easy it is for Google to find your website.

Now there are several different search engines out there. You have things like Bing and Yahoo, Yandex but 90% of searches are done on Google. So that’s usually what we’re talking about when we say search engines and basically, search engines just go out and scour the web to find pages and index them in their catalogue.

Typically, they’re about ten organic results on one page and organic listings simply mean that these results aren’t paid at all. They show up on Google because they’ve done a good job of telling Google that this page is about this particular query.

So there are two main ways that you can work on SEO on your website and they’re called on-page SEO and off-page SEO.

On-Page SEO is simply telling Google and the reader that you have everything that they’re looking for. You have all the indicators that they’re looking for and really, this just means you have all the right keywords on your site. Now, on-page SEO is easier to deal with because most of the changes needed are within your control.

Throughout this video series we’ll cover all the ways that you can do on-page SEO so you can get started soon. And the cool thing is, if you already have a website with some articles on it then you may be just a few tweaks away from seeing massive results with your traffic. Without writing any new content.

Off-Page SEO, that simply means that you are making sure that other websites are linking back to you. These are called back links. Off-Page SEO is a little bit more out of your control because you’re relying on other people to believe that your site is worthy of a link but if you’re writing great content and networking with your industry or your topic area then it shouldn’t be a problem.

Now I just want to let you know, as we go through this SEO process, just realize that search engine optimization does take time and sometimes it can be a little frustrating when you’re not seeing the results fast. But if done properly, the results from your SEO efforts can last months or even years depending on the topic your in.

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What Is Digital Marketing ?

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Let’s move ahead and take a look at the Oops, pretty sure most of you guys would have come across the types might not know it might be the type.

But yeah, let me just talk about the different types of digital marketing.

So the types of digital marketing include SEO email content social media and mobile. So first, we’ll start off with learning about a CEO.

So what is seo is basically a search engine optimization.

It is a process of of Optimising content technical setup and reach of your website so that your pages.

Appear at the top of the search engine result for specific keywords. The ultimatum is to attract customers or visitors to your website when they search for products or Services related to your business SEO also enforces the need for user-friendly website valuable and engaging content.

Credibility for other websites and customers or Visitors are to recommend you by linking to your website or tagging you in our social media posts.

So in order to generate traffic to your website, you can follow the procedures

That are on page and off page SEO and Technical SEO.

On page :- Focuses on the content that exists on the page on the website if you want to research about a keyword for their search volume or the intend you can answer questions for readers. drunk higher on the search engine result.

Off-page :- This SEO mainly focuses on all the activities that takes place off the page when looking to optimise your website now talking about technical SEO mainly focuses on the back end of your website,

Like for example

Image compression CSS file

Optimization and structured data are the different forms of technical SEO that can Easy of websites loading speed so this is about SEO or search engine optimization.

Now that you’ve understood about SEO.

Let’s move ahead and take a look at content marketing.

So this is a famous saying called content is King.

Have you guys heard of it?

Well, yeah, you definitely have to Quality is the fuel that drives your digital marketing strategies.

So content marketing denotes the creation and promotion of content assets in order to to generate brand awareness lead generation traffic growth and customer interaction.

So if I say content marketing the first thing that anybody would think of is creation of videos writing blocks and infographics.

YouTube is the second largest search engine on the internet and videos are completely taking over the digital marketing world.

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